Barex Italiana cosmetics: product overview, recommendations for use

Italian manufacturers have proven themselves well in the hair cosmetics market. And this is not surprising, because in Italy there are more than 100 brands that produce professional care products, one of the most popular is Barex italiana.

Let's try to figure out why this brand is so remarkable, and why it is in demand among Russian customers.

Barex italiana has been operating since 1967. Founder - Sergio Bayesi initially strived to produce natural and effective drugs. Today the company is run by Carlo Bayesi, a chemist by training. The brand has its own laboratory where each product is developed and tested. Research by specialists is aimed specifically at the health of hair, therefore, in the formulation, they mainly use natural ingredients, such as extracts and extracts of medicinal plants. Each Barex italiana product is based on our own research.

The cosmetic brand Barex italiana has become popular in many countries for a long time, for which there are several reasons.

• The brand's products are appreciated for their environmentally friendly composition. The lack of parabens and fragrances allows you to achieve a visible effect without damaging your hair. Raw materials for herbal extracts are certified, carefully selected and processed, thanks to which the manufacturer manages to preserve the maximum of useful substances in the composition.
• The presence of its own laboratory allows the company to continuously improve the formulations of its products.
• The manufacturer works in a narrow specialization, thanks to which he has the opportunity to take into account every little detail and develop lines for all occasions.

There are 12 lines in the assortment of Barex italiana, we will consider them in detail.

This series of products is aimed at treating damaged hair and caring for the scalp. The products of this line are available in olive-colored jars. It contains extracts of wild plants from all over the world. The components involved in the formulation have a pronounced therapeutic effect. The line includes:

• firming bamboo shampoo;
• bamboo balm with hibiscus;
• bamboo mask with mango;
• firming serum;
• extract of rare plant oils for damaged scalp.

The line for professional care and styling. The products are based on oils of various fruits and berries. This series is often used in their work by hairdressers and stylists, it includes:

• smoothing agents from the "Shining Velvet" series;
• shampoo and conditioner to enhance color;
• universal products for all hair types;
• shampoo, conditioner and volume spray with sea buckthorn and cucumber oils;
• shampoo and mask with sea buckthorn and mango oils;
• bleaching powder with a vitamin complex and a mixture of 7 sugars;
• serum-spray "Liquid Crystals";
• mousse for volumetric styling;
• super strong hold varnish.

This line includes caring drugs, and See also styling and styling products:

• smoothing products with magnolia and flaxseed;
• shampoo, balm and mask with aloe and avocado for thinning hair;
• herbal shampoo;
• shampoo with white water lily and nettle;
• series "Perfect curls" with the Florentine lily;
• regenerating agents with argan oil and cocoa beans;
• spray lotion with amino acids.

This is a series of cream colors with plant extracts and panthenol with a wide color palette. It is designed for long-lasting and safe hair coloring. Among the active ingredients of the cream colors are jojoba oil and wheat. The line includes oxygenants with a shine effect, as well as with a complex of herbal extracts.

The products of this series are focused on the care of problem scalp. Among the active ingredients are extracts and vitamin complexes. The line includes:

• sedatives with calendula, marshmallow and immortelle;
• hair loss remedies with ginger, cinnamon and vitamins;
• dandruff shampoo with Irish lichen;
• cleansing shampoo with white nettle extract;
• exfoliating gel with witch hazel.

The line also includes an anti-dandruff serum that includes lavender, eucalyptus and sage essential oils. The box contains 12 ampoules, designed for a month of therapy.

It is a versatile styling and styling system. Does not contain harmful components, making it ideal for thinning and dry hair. It contains proteins and amino acids. At the moment there are only two products in the line: a long-term styling lotion with peptides, mallow extract and cashmere proteins, a neutralizer.

The active ingredient in the line is argan oil. Moroccans have long used it not only for cooking but also for skin care. The composition of argan oil is rich in amino acids and vitamins, which enhances the protective functions of hair and skin. The line includes:

• Argan and Flaxseed Nutrients
• shower gel with oriental scent;
• safe staining system;
• series of care and modeling products for all hair types "Gold of Morocco".

This line of caring and modeling products with silk proteins and flaxseed oil. The composition of the products does not contain sulfates, parabens, sodium. The series was created to enhance the natural shine, it includes:

• shine shampoo;
• glitter mask;
• modeling and restoring fluid;
• liquid crystals;
• thermal protection cream;
• gloss wax;
• fluid wax;
• concentrate.

The line includes cosmetics for care and coloring, including:

• for blondes (shampoo, balm, milk);
• a wide palette of persistent cream colors;
• means for removing color and discoloration.

The popular anti-yellow shampoo with pansies extract and UV filter deserves special attention. Thanks to it, you can easily get rid of unwanted copper and yellow tones on colored curls, in addition, it restores the vitality of thinned hair and makes it shiny.

This series is designed for gentle hair bleaching. It included:

• keratin-bonder shampoo and balm;
• shampoo and conditioner for a cool shade;
• regenerating shampoo and balm.

This is a line of direct dyed pigments. They can be used alone or added to shampoos, balms or masks. It is easy to experiment with them, to mix with each other, since staining has a temporary effect.

Quality Italian products are often counterfeited by unscrupulous manufacturers. According to the law, the Made in Italy inscription may only be applied to those goods that are produced directly in Italy. But the creators of the counterfeit product found a loophole here as well. Here are a few tips to avoid getting in trouble.

1. Read the Made in Italy label carefully. It should not contain extraneous characters such as dots and dashes.
2. Examine the packaging, counterfeits often use low-quality ink that spreads. Before going to the store, you can download a product picture on the manufacturer's official website and navigate to it.
3. A suspiciously low price can also be a sign of a fake.

Do not hesitate to ask the seller for certificates of conformity, because Italian cosmetics Barex italiana are premium products that cost a lot of money.

A presentation of the innovative Spa Color staining system from Barex Italiana in the video below.