Features of Faberlic cosmetics

The modern market for decorative and care cosmetics is very wide. Competition pushes manufacturers to expand their assortment, look for innovative approaches in production and composition of funds. In addition, companies are looking for their own ways to distribute products, not always choosing to sell through specialty stores and supermarkets. Among the network companies that are actively developing in the market and well-known in our country, the Faberlic brand occupies a special place.

The Faberlic company became famous as a manufacturer of oxygen cosmetics more than 20 years ago. Since the demand for the brand's products has increased, largely due to the expansion of the range of products, adequate price and good quality. The company has its own production facility - a factory with a size of over 40 thousand square meters. Location country - Russia, city - Moscow. In production, research is constantly being carried out, new products are being developed, existing lines are being improved, replenished with new topical means.

Collaboration with the Department of Cell Biology of Moscow State University helps the brand to conduct scientific developments. On the basis of this institution, experiments are carried out, the protocols of which are used to create new cosmetics. The production is equipped with the latest technology, everything complies with European quality standards. The process is automated as much as possible, so labor costs are minimal, this allows you not to raise prices, to ensure a comfortable cost of products.Decorative lines are produced on Italian equipment, perfumes are created in France.

Oxygen cosmetics manufactured by Faberlic, at one time brought fame and love of consumers to the brand. This is a unique complex that has no analogues in the world. The active ingredient Aquaftem, capable of saturating cells with oxygen, is an invention of the company, patented under the brand name.

The main feature of the brand is way of implementation... It is impossible to buy products in the store, they are sold through sales through the website, through catalogs, through the network system. This allows us to maintain low prices for products.

The company considers the main principles of its activity to be an increase in the assortment and the preservation of democratic prices. Providing decent quality at affordable prices is achieved thanks to the following components:

• long-term partnership;
• stable cooperation with suppliers;
• their production;
• the presence of a scientific center, cooperation with prominent scientists and doctors of the country;
• avoiding retail sales;
• active direct sales.

Today, the range of caring products, cosmetic products is very wide. The product line includes an anti-aging set of products, creams and other products for any type of skin. Depending on the type of skin and age, series have been created that are designed to solve certain problems. In addition to the women's, the most extensive category, among the Faberlic products there are children's and men's lines.

The male direction consists of the following subsections:

• care line (creams and gels for and after shave, shower gels, shampoos);
• perfumery (various aromas for every day).

The children's direction is almost similar to the adult, it includes the following subsections:

• care line (shampoos, foams and gels for washing, balms and creams, body sprays with a shimmering effect);
• decorative series (unstable varnishes, lipsticks and glosses protecting children's skin, stickers for nail design);
• perfumery (water, hypoallergenic perfume suitable for baby skin).

Faberlic products in this category meet all safety and quality standards. A wide range allows you to choose any product for a complete make-up. All products are based on innovative scientific research and fashion trends. The series is constantly being updated and improved. It is possible to single out individual groups of products in this line.

For eye makeup:

• waterproof and standard modeling mascara;
• extension type bases;
• kiles;
• shadows of different consistencies - cream, dry, pencil;
• eyeliners and pencils;
• means for decorating eyebrows.

For lip makeup:

• moisturizing and medicinal balms;
• matting and moisturizing lipsticks;
• glitter with a variety of effects.

For face makeup:

• foundations of all types: creams, foundations, BB-, CC-creams, corrective products;
• powders for all skin types;
• blush - dry and creamy.

For nails:

• persistent, medicinal and ordinary varnishes;
• proofreaders and bases, topcoats;
• cuticle products;
• products for removing coatings.

In this line you can find quite a few series for hair, face and body care.

Hair care:

• washing products (balms, conditioners and shampoos for all hair types);
• care complexes (oils, serums, masks);
• styling series (waxes, foams, varnishes, mousses).

Facial care products are most widely represented in the brand catalogs, within the category there are groups:

• by age segment;
• by the type of skin;
• remedies for problem skin;
• whitening products;
• skin care products before and after sunburn.

Hand and foot care includes:

• different types of creams (protective, nourishing, regenerating, moisturizing);
• exfoliating agents;
• liquid and bar soap;
• care products for nail plates.

Body care:

• a large selection of detergents - shower gels, foams, bath balls;
• a series of care products for intimate parts of the body;
• aromatic oils;
• creams for massage, care, depilation;
• exfoliating and correcting agents;
• deodorant products.

Oxygen cosmetics are distinguished separately, represented by night and day creams, products for the skin around the eyes, serums, activators, sprays. All products in this line are enriched with oxygen and are able to conduct it into the deepest layers of the skin.

This section contains products that are fundamentally different from standard household chemicals. They act delicately, do not contain aggressive substances, aromas are soft, unobtrusive. The components of the cleaning plan are of vegetable origin. Home care cosmetics are environmentally friendly and safe, suitable for allergy sufferers. The main series that relate to this section:

• home cleaning products - washing floors, bathrooms, kitchens;
• flavored products - air fresheners;
• air purifiers;
• dishwashing products;
• care products for shoes, clothes, laundry products.

The brand's bestseller list is quite extensive. We offer you to explore the best tools in different categories and sections, which are especially in demand and popular with buyers.

Hits of the decorative group.

• Mascara "The main role" modeling type. Makes eyelashes more voluminous, lengthens, does not allow sticking, contains a care complex. The classic fluffy brush perfectly separates the eyelashes due to the elastic structure of the bristle, perfectly fixes the bend, does not crumble.
• Mascara "Your Oscar", gives ultra-volume. The 3D magnification formula makes the lashes visually thicker several times. Gives thickness, lengthens, does not stick, does not crumble. Contains a complex of vitamins and algae extract that cares for lashes and gives them a healthy, shiny look.
• Eyebrow palette. Contains three shades of eyebrow powder that allows you to give them a natural and effective look, graceful shape. With three tones, you can create gradient transitions. Compact form of release.
• Shadows in the form of a pencil "Art stick". They combine two functions - shadows and eyeliners, the texture is soft cream, the finish is satin type, various shades. Does not spread, easy to apply.
• Lipstick "Luxurious Kiss". Contains a caring serum, an unmatched palette of shades for any color type and occasion. Intense color and protection of lips from harmful UV rays.
• Shine "Mirror volume". Does not roll, does not get lost in the corners, is easy to apply, has a pleasant structure and delicate aroma. Hides lip imperfections, increases volume.

Care group bestsellers.

• Harmony Sleep face mask. Contains the unique B-Circadin complex, thermal water. Regulates cell renewal, restores elasticity, firmness, gives the skin a healthy youthful appearance, radiance.
• Face cream "Frosty cranberry". Protective agent, contains natural extracts. Eliminates flaking, relieves skin irritation, excellent for use during winter frosts.
• Micellar water Ultra Clean. Designed to gently remove makeup. Great for oily skin, problem areas. Contributes to the narrowing of pores, soothes, removes inflammation.
• Expert skin cream for the neck area, decollete rejuvenating properties, has a pleasant texture, easy to apply. Reduces the number of wrinkles, makes the skin firmer and more youthful.
• Elasticity II face cream... Rejuvenating, smoothing wrinkles, increasing firmness. Contains hyaluron, active peptides, plant extracts.

Reviews about the company's products are quite diverse - both admiring and negative, very often neutral. Not all of the company's products are equally in demand and loved by customers. We offer a general overview of the reviews of cosmetologists and buyers.

Cosmetologists note the following product advantages:

• low price category makes goods very affordable for everyone;
• it is easy to buy it through the Internet or networkers;
• does well with simple tasks like moisturizing and daily grooming.

There are also disadvantages:

• packaging is significantly inferior to luxury products;
• the quality of raw materials and the final result differ not in favor of the available brand funds;
• the products are not recommended for problem skin types.

As for customer reviews, the opinions here are even more diverse, since the product is far from always selected correctly, taking into account the characteristics of the skin. It largely depends on whether a particular remedy receives a positive or negative response. Reviews vary by product category as well.

• Responses about detergents, shampoos, gels, foams are most often positive. The assortment is extremely wide, the aromas are pleasant, the quality is high, no allergic reactions have been recorded. These are the pluses that consumers name.
• Skin care products are more controversial. If the tool is chosen correctly, most of the responses are positive.
• The decorative section gets rave reviews most often for lip glosses and lipsticks. Also, buyers praise nail polishes.
• Oxygen cosmetics are the most controversial group of products according to reviews. Someone admires the quick effect, someone does not notice it at all even after a long application. It can be concluded that this series is not suitable for every skin.
• Products for men and children are roughly similar to others in this price segment. The responses are mostly neutral.
• Home care products are praised as safe, mild, and suitable for allergy sufferers.

For a video review of Faberlic cosmetics, see below.